Better salespeople. Stronger margins. Built for the furniture industry.

Training and coaching that works on the actual sales floor.

Check Out My Free Training

Custom order retail

Stock Showrooms

Interior Design Firms

Sales Managers

Jody Seivert has spent two decades training furniture and design sales teams. That experience is built into everything she teaches.

20 +

Years in furniture and design sales training

100's

of sales managers and sales people trained

1

Clear philosophy: structure creates consistency

Skills are what separates teams that struggle from teams that perform.

Across retail furniture and interior design showrooms, I see the same pattern: salespeople can still sell the product, but they hesitate in the conversations that actually protect margin and move deals forward.

I help sales managers and sales teams develop the skills, structure, and confidence they need to sell effectively — even in a tougher market.

If You’re Responsible for Sales Results, You’re in the Right Place.

This work is designed for:

Sales Managers who are responsible for coaching performance, protecting margin, and leading teams — often without a clear system
Sales Teams who need a repeatable sales process they can actually follow
Retail Furniture Showrooms selling custom order, from stock, or both
Interior Design Trade Showrooms managing business to business relationships and converting quotes to orders
Interior Design Firms managing complex projects and long sales cycles

Selling and sales management are learned skills. With the right structure, people become more confident, more consistent, and more effective — without pressure or discounting.

Free Sales Management Training

Free Sales Skills Training

Free Monthly training. Real takeaways. No strings.

For Sales Managers who want to move from reactive to proactive and lead with confidence, structure, and results.

Free s Sales Management Training

For Salespeople and Sales teams who want practical skills they can use immediately on the sales floor.

Free Sales Skills Training

"Selling is a mindful conversation with an intention and an outcome."

- Jody Seivert

Free Discovery Call

CORE PROGRAMS:

I offer a range of dynamic training programs designed to elevate sales performance and leadership within the home furnishings and interior design industries. Whether you’re looking to enhance your sales team’s ability to close deals or develop stronger leaders, I have a solution tailored to your need:

Sell It or Schedule It

Sell It or Schedule It is a relationship-driven sales training program tailored for custom order retail furniture showrooms. It is available both virtually and in person.

Sell It or Follow Up

Sell It or Follow Up is a transactional sales training program ideal for selling stock or no-option furniture products, providing a straightforward approach to closing sales efficiently.

Selling Interior Design

Selling Interior Design is a relationship-driven sales training program tailored for trade showrooms, designed to support both inside and outside sales reps in building strong client relationships and driving results.

HIGHER CLOSE RATES

A consistent process means that skilled conversations close more visits.

FEWER MISSED FOLLOW UPS

Every visit ends with a clear next step on the calendar.

LARGER AVERAGE ORDERS

Guided conversations lead to bigger, better decisions.

STRONGER MARGIN

Better behavior protects profitability, not just revenue.

Start the Online Program

Upcoming events for Sales Managers

Managing the Metrics: How to Use the Numbers to Coach, Train & Build a High-Performing Team

Numbers don’t lie. They tell the story of your team, your culture, and your leadership. This session helps managers move from reporting numbers to managing through numbers.

You’ll Learn How To:
- Interpret the key performance metrics that tell you what your team needs.
- Spot training gaps before they become performance problems.
- Build a healthier relationship with your numbers as a sales leader.
- Use data to coach confidently, strategically, and objectively.

The numbers are not just the sales team’s performance —They are your performance as a sales manager.

Wednesday, June 17 · 1 – 2pm EDT

in …

Effective 1:1 Coaching: How to Conduct Transformational Coaching Meetings That Improve Individual Performance

Great managers don’t just deliver numbers — they develop people. This session teaches managers how to run structured, impactful 1:1 coaching meetings that elevate each salesperson’s specific skills and confidence.

You’ll Learn How To:
- Prepare for productive 1:1 meetings with clear expectations.
- Review performance in a supportive, developmental way.
- Identify the exact actions each salesperson needs to grow.
- Track improvements and build a culture of continuous development.

Monday, September 14 · 1 – 2pm EDT

in …

What are intentional conversations?

They are mindful interactions that harness the power of relational skills to create a positive outcome.

I work with you to create these for you, for your people, and with your clients.

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Are you ready to make an impact and meet your goals?

With a proven method to consistently hit your targets, you'll be left asking one question:
'Why did I wait so long to connect with Jody?'

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