This Week’s Brave Move: See the Person, Not Just the Sale

The person in front of you is a person—before they are a client or a customer.

This month, we're exploring what it means to BEING Brave in sales—leaning into resistance with curiosity, presence, and compassion. This week, we’re talking about: BE Brave – and present. Why is this a challenge for them?

When they raise an objection, something has them stuck. They're hesitating, unsure. Why?

Are they afraid of making the wrong decision?
Do they feel like they haven’t done enough research?
Are they concerned about someone else’s opinion?

Asking good questions is essential—but your presence is what creates trust. When you slow down, truly see them, and make space for their concerns, something shifts.

It takes patience to let them speak.
It takes compassion to understand why they’re hesitating.
It takes non-judgment for them to feel safe enough to open up.

When you’re fully present, you can help them move forward—not with pressure, but with partnership.

Be kind. Be patient. Be present.

Now, go be helpful in a compassionate way.