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Adapting to the Future: Thrive with Less Retail Traffic
This article is the fourth in our series about maximizing opportunities with less retail traffic. We can speculate why traffic has decreased this year: it’s an election year, housing starts are down and furniture sales follow home sales, customers bought a lot during the pandemic, customers are back to spending on vacations and experiences, their spending power is down because groceries are expensive, etc. All might be contributing factors.
The reality is that other than during the pandemic, tr…
Turning low traffic into high sales: make every customer count
With Less Traffic, You Can…
…expand the time you spend with the customer.
This article is the second in our series about maximizing opportunities with less retail traffic. In times of reduced traffic, each customer interaction becomes even more valuable. By viewing each customer as an opportunity, regardless of where they are in their decision-making process, you can create meaningful engagements that lead to better outcomes.
Here are some things to consider:
See Each Customer as an Opportu…
When Traffic Count Drop…every customer counts even more.
When Traffic Count Drop…every customer counts even more.
This month, I'm focusing on how to thrive with lower retail traffic. The actions you take can transform challenges into opportunities.
Perspective impacts actions.
As Einstein said: “You can’t solve a problem with the consciousness that created it.” HOW you see the problem IS the problem. If a drop in traffic is seen as a problem, each customer is seen as a problem: not enough of them, they are not good enough, or they are not far enough alo…
Stop talking…when you finish answering their question
Welcome to our July series, "Stop Talking." This month, we’re focusing on the power of silence and strategic communication. Each week, we’ll dive deeper into how less talk and more listening can significantly impact your sales success. From answering customer questions to presenting solutions and handling objections, we’ll explore practical techniques to enhance your effectiveness as a sales leader.
Stop Talking… When You Finish Answering Their Question
Imagine a customer asks why the sofa you…
Don’t Let Up Until You Finish
Bear Down
DISC – Steadiness Style
Observe the Calendars of Your Sales Team Members
Take the Actions That Create Appointments
- Organize your calendar to schedule 8-10 appointments per week – at times YOU set.
- Enter EACH customer interaction INTENDING to accomplish a sale or an appointment.
- Recognize when an appointment WILL be …
Be Organized BY Appointment
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